(EMAILWIRE.COM, August 21, 2013 ) Sydney, Australia -- According to a survey by HubSpot State of Inbound Marketing last year, 92 percent of companies who blogged multiple times a day acquired more customers through their blog.
This positive outcome on customer acquisition has made more companies use their contents for marketing purposes. Survey results also share there are currently 40 percent more bloggers today than there were three years ago.
Are people really reading the blogÂ’s contents? The answer is yes. eMarketer reports reveal that ever since 2010, the global population of blog readers has been growing consistently. HubSpot reports reveal that 46 percent of online browsers read blogs more than once daily.
Mr. Binh An Nguyen of Market Ease Business Promotions shares some tips for businesses that would like to use blogging as an online advertising tactic. “It’s good to look at what others in your industry are talking about in order to get inspiration, but it’s also good to curate the stuff you follow so you don’t get burned out,” he explains. “Looking for applicable ideas outside your industry can give you interesting things to write about so that your blog posts can be unique and interesting.”
“I would absolutely recommend guest blogging on blogs that are relevant to your business interests in order to reach an audience you might not otherwise be able to reach,” Mr. Nguyen says. “Of course, this comes a bit later after you’ve built some authority on your subject. Then you can pitch your guest blog to another blog that complements your business. The key is always seeking to provide value, then your author bio can provide a link to your business blog.”
Business owners who wish to build their web presence through internet marketing can visit Market EaseÂ’s website at http://www.marketease.com.au.
About Market Ease:
Market Ease Business Promotions has been around since 2006. It is a leading provider of SEO and Google Adwords PPC services to various businesses located across Australia and around the world.
As of today, the company has helped hundreds of business owners and companies across 5 different countries, namely, Australia, New Zealand, UK, US and Canada, make their businesses grow immensely by means of the internetÂ’s power and modern digital marketing.
The companyÂ’s methods and strategies have helped them win major business awards such as the BRW fast 100 list, BRW Client Choice Winner, The Ernst & YoungÂ’s Entrepreneur of the Year, the Telstra Business awards and more.
They have two main offices in Australia – one in Adelaide, and one in Sydney. Visit their website at http://www.marketease.com.au or call them through 1 300 662 990 to get increased website traffic and online visibility and seen as one of the top enterprises in your industry.