(Australia-NewsWire.Com, April 08, 2016 ) Sydney, Australia -- The past year showed the power of beauty and makeup in popular culture. More and more people are participating in beauty trends and new ways to improve the appearance. From thick Kylie Jenner lips to clown contouring, people are very enthusiastic about beauty and self-confidence.
Nail art is one that dominated 2015 through social media and YouTube. One of the very popular styles of Nail art seen in 2015 were coffin nails which plenty of celebrities sported in various occasions. Many of them even posted images of their coffin nail art on social media.
Even nail art and nail care products are growing in popularity. Hydracol founder Emma Grojnowski states, "We have seen great growth in the past year, particularly because of the growing nail art industry. A lot of YouTube videos provide free nail art tutorials to everyday consumers, and they want to try their hand in DIY nail art using products such as our polish to gel formula. I believe 2016 will be the year that nail art becomes a huge part of beauty and fashion."
Nail art has been around for many years, but with its growing presence on YouTube and social media, more and more people are paying attention to it. It is possible that nail art turns into an everyday fashion item, just like makeup and clothing. According to a recent survey conducted last December 2015 by Fashion Wire 022, nail art is one of the top fashion factors in women's lifestyles, along with clothes, shoes, bags, and make-up.
New trends are already making their way into the social media world. In the coming months, it will be clear what new styles of nail art designs will top the fashion charts. With the growth of the nail art trend, it is expected for nail polish and nail art products to increase in demand. This is good news for all nail art product manufacturers around the world.
About Hydracol
Since 2007, Hydracol's aim is to create an effective and ethical range of skin care products that deliver amazing results. Using only the most pure and natural ingredients, these range of products harness the immense power of nature to deliver only the very best results.