(Australia-NewsWire.Com, February 26, 2016 ) Adelaide, South Australia -- When investigating materials for an insulated lunch tote, Bree Bowman of Adelaide, Australia discovered the material Neoprene. She observed a void in the insulated lunch tote market and thus, this concept was the inception for her brand, La Foodi.
With LA Foodi, she has developed a portable, insulated lunch bag, the thermal Tarzana tote. Neoprene was the material she used in her prototype and nothing else compared in its insulation benefits. DuPont scientists invented neoprene on in 1930 and since has been a popular material for items that need insulating such as fishing waders. There has also been a rise of neoprene products in the fashion industry.
Bowman noticed leggings, dresses and whole lines of clothing using this exceptional material. "I love the durability of neoprene. It insulates fantastically, with such a modern fresh look and you can machine wash it and it pops right back to its original state. I designed these bags with the fashionista/foodie in mind. When you go to the trouble to pack a delicious and nutritious lunch you want it to be fresh and preserved when lunchtime comes around.
The Tarzana tote will keep your cool things cool and your warm things warm." Her tote offers stretchy neoprene fabric with a flat bottom design with this resilient waterproof material that is machine washable.
LA Foodi hopes to release a series of YouTube videos to support the consumer looking for healthy lunch ideas. "I would like to be a go-to source for portable healthy lunch ideas," said Bowman when referencing her foray into YouTube.
La Foodi sells the Tarzan Tote on Amazon where they have been receiving a five star rating. Bowman hopes to expand her brand and feature other culinary items that further support a health conscience lifestyle.
About LA Foodi
LA Foodi is a passionate team of people who love food and appreciate the serenity of sitting around a table with loved ones. LA Foodi love fashion and incorporating style into their range of kitchen and dining products. They are constantly looking at new ways to enjoy life and innovating ways to make their dining special