(Australia-NewsWire.Com, October 16, 2013 ) Sydney, NSW -- Thanks to the First Lady, Michelle Obama, using a jump rope for exercise has been the latest retro fitness trend for 2013, according to Kirsty Verity, spokesperson from on-line fitness retailer, Master of Muscle.
Appearing on Dr Oz, the First Lady revealed her campaign trail fitness secret to be jumping rope, claiming it's fun, a great cardio workout she can do it anywhere. She also challenges her kids with it too, "anybody can jump rope", she said.
Since her appearance on the influential show, Master of Muscle have seen a significant increase in their jump rope sales with many of their customers citing the First Lady's recommendation as their inspiration, reveals Verity.
When asked about why she believes the trend will continue, Verity said, "With our busy lifestyles, more and more people are looking for the most efficient and effective way to keep fit and burn the most amount of fat in as least amount of time as possible. Studies have shown that high intensity interval training workouts (HIIT) are the best way to achieve this."
"The First Lady hit the nail on the head when she revealed that jump roping is a great way to keep her body in great shape. The beauty of using a jump rope for exercise is that it is low cost, convenient, portable and adjustable so literally anyone can use it."
Verity recommends the Master of Muscle Speed Jump Rope for best results, "jump ropes have come a long way since the playground, our Speed Jump Rope has a unique 90 degree twist which makes it fast and does not tangle like other jump ropes ensuring the best result when performing a HIIT workout."
The Speed Jump Rope is available exclusively on Amazon.com.
About masterofmuscle.com
masterofmuscle.com is on a mission to provide leading fitness products, such as their crossfit speed jump rope, and cutting edge training resources that make it easy for anyone to incorporate health and fitness into their lifestyle.